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Strategically position your organisation
- Create successful values-based campaigns
- Develop your organisation's capability
Smarter negotiating
All communication professionals need to negotiate effectively, whether they are pitching a story to a journalist, presenting a case to a key stakeholder, or closing a new contract. This course is focused on giving communication professionals a clear framework and understanding of how to negotiate effectively. It uses principles developed by the Harvard Negotiation Project to give you the tools to move beyond ‘hard’ and ‘soft’ negotiating styles and instead facilitate agreement that will benefit all parties.
Highlights and benefits
- Learn how to negotiate effectively to deliver the best possible outcome
- Dispense with confrontational negotiation
- Become confident negotiating with ‘difficult’ people
Key components
- Move beyond positional negotiation and bartering
- Negotiate on the basis of principle and mutual problem solving
- Learn the essential stages of a successful negotiation process
- Develop your best alternative to a negotiated agreement
- Deal with difficult people - negotiation ‘jujitsu’
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Graham Kendall 2007-09 | Values and principles
Strategy, policy and corporate communications. Public affairs, campaigns and training.
Strategy, policy and corporate communications. Public affairs, campaigns and training.